Designing for Interstellar has been a dynamic and exhilarating process, blending creativity and technology to craft a bold brand identity. Working closely with the creative director, we built a visual language that captures the spirit of the events—a playful yet futuristic vibe that resonates with the audience. The process involved experimenting with Adobe tools to create dynamic graphics and collaborating on the conceptualization and refinement of AI-generated shorts, which serve as eye-catching teasers to engage and entice viewers. The fusion of digital artwork with AI elements brought an exciting edge to the brand, adding a layer of futurism that complements Interstellar’s ethos. Designing across video platforms and adapting graphics for multiple formats allowed us to deliver high-quality, visually striking content on tight turnarounds. Creating an innovative identity that energizes audiences and sets the tone for Interstellar’s unforgettable experiences.